{"id":16403,"date":"2023-09-29T10:26:39","date_gmt":"2023-09-29T08:26:39","guid":{"rendered":"https:\/\/captain-trading.com\/actu-crypto\/?p=16403"},"modified":"2023-09-29T10:26:40","modified_gmt":"2023-09-29T08:26:40","slug":"actu-nft","status":"publish","type":"post","link":"https:\/\/captain-trading.com\/actu-crypto\/2023\/09\/29\/actu-nft\/","title":{"rendered":"Actu NFT 29\/09\/23 : Le mus\u00e9e d&#8217;Orsay adopte les NFT pour \u00e9largir son public"},"content":{"rendered":"<p><b>Actu NFT 29\/09\/23 :<\/b> En <strong>2021<\/strong>, le mus\u00e9e d\u2019Orsay \u00e0 Paris a d\u00fb faire face \u00e0 une<strong> baisse de fr\u00e9quentation<\/strong> li\u00e9e aux incertitudes des blocages de la Covid. Malgr\u00e9 l\u2019espoir que l\u2019engagement des Fran\u00e7ais envers la culture les ram\u00e8nerait, le mus\u00e9e a lutt\u00e9 pour regagner son public, en particulier les jeunes visiteurs. Conscient de la n\u00e9cessit\u00e9 d\u2019attirer un public nouveau et plus jeune, le nouveau pr\u00e9sident du mus\u00e9e, Christophe Leribault, a donn\u00e9 la priorit\u00e9 \u00e0 l\u2019ouverture \u00e0 tous, y compris \u00e0 ceux qui n\u2019\u00e9taient jamais venus au mus\u00e9e.<\/p>\n<h2><b>Actu NFT 29\/09\/23 | L\u2019exploration des NFT et de la blockchain<\/b><\/h2>\n<p>Pour trouver des moyens innovants d\u2019engager de nouveaux publics,<strong> le mus\u00e9e a charg\u00e9 une \u00e9quipe interne d\u2019explorer les NFT et la technologie blockchain<\/strong>. Cette technologie faisait le buzz dans le <a href=\"https:\/\/captain-trading.com\/actu-crypto\/category\/internationale\/\" target=\"_blank\" rel=\"noopener\">monde<\/a> de l\u2019art, et le mus\u00e9e a vu le potentiel de l\u2019utiliser comme outil pour attirer les visiteurs. La collaboration du mus\u00e9e avec la Fondation Tezos, une plateforme blockchain de premier plan, est le r\u00e9sultat de cette exploration.<\/p>\n<h2><b>Le partenariat avec la Fondation Tezos<\/b><\/h2>\n<p>Le mus\u00e9e d\u2019Orsay a r\u00e9cemment annonc\u00e9 <strong>un partenariat d\u2019un an avec la Fondation Tezos<\/strong>. Ce partenariat vise \u00e0 faire dialoguer les \u0153uvres d\u2019art adoss\u00e9es \u00e0 la blockchain et les artistes num\u00e9riques on-chain avec les collections et les expositions du mus\u00e9e. Pour lancer la collaboration, le mus\u00e9e offrira des souvenirs num\u00e9riques on-chain aux visiteurs de sa prochaine exposition, \u201cVan Gogh \u00e0 Auvers-sur-Oise : Les derniers mois\u201d.<\/p>\n<h2><b>Actu NFT 29\/09\/23 | Oeuvres d\u2019art et souvenirs num\u00e9riques adoss\u00e9s \u00e0 la blockchain<\/b><\/h2>\n<p>Dans le cadre de l\u2019exposition, <strong>les visiteurs et les collectionneurs en ligne pourront acheter deux souvenirs num\u00e9riques<\/strong>. L\u2019un est une \u0153uvre de r\u00e9alit\u00e9 augment\u00e9e repr\u00e9sentant la palette finale de van Gogh, et l\u2019autre est une \u0153uvre d\u2019art num\u00e9rique originale inspir\u00e9e par van Gogh et cr\u00e9\u00e9e par le projet fran\u00e7ais de culture blockchain KERU. Les deux pi\u00e8ces seront frapp\u00e9es sur la blockchain Tezos et comporteront des \u00e9l\u00e9ments de gamification, offrant aux d\u00e9tenteurs la chance de gagner des prix tels que des laissez-passer \u00e0 vie pour Orsay et des invitations \u00e0 des \u00e9v\u00e9nements du mus\u00e9e. Un nombre limit\u00e9 de 2 300 NFT de chaque vari\u00e9t\u00e9 sera disponible au prix de 20 euros chacun.<\/p>\n<h2><b>Conf\u00e9rences et programmes \u00e9ducatifs<\/b><\/h2>\n<p>En plus des souvenirs num\u00e9riques, <strong>Orsay et la Fondation Tezos collaboreront \u00e0 une s\u00e9rie de conf\u00e9rences et de programmes \u00e9ducatifs<\/strong> au cours de l\u2019ann\u00e9e prochaine. Ces initiatives visent \u00e0 initier le public du mus\u00e9e aux technologies \u00e9mergentes, dont la blockchain. En outre, le mus\u00e9e pr\u00e9voit d\u2019inviter des artistes num\u00e9riques travaillant sur la blockchain \u00e0 cr\u00e9er des collections NFT inspir\u00e9es par des pi\u00e8ces d\u2019art de la collection permanente du mus\u00e9e \u00e0 partir de 2024, \u00e0 l\u2019instar d\u2019un programme actuellement en cours au Los Angeles County Museum of Art.<\/p>\n<h2><b>Actu NFT 29\/09\/23 | Le lien avec l\u2019impressionnisme et l\u2019avenir<\/b><\/h2>\n<p>L\u2019introduction de la technologie blockchain s\u2019aligne sur l\u2019histoire du mus\u00e9e d\u2019Orsay qui collectionne des artistes en dehors des normes traditionnelles. L\u2019exploration par le mus\u00e9e de l\u2019art crypto et de nouvelles fa\u00e7ons d\u2019engager le public refl\u00e8te son engagement \u00e0 \u00e9voluer avec son temps et \u00e0 s\u00e9duire les nouvelles g\u00e9n\u00e9rations. Malgr\u00e9 le rebond du nombre de visiteurs, le mus\u00e9e reconna\u00eet l\u2019importance de rester pertinent et d\u2019\u00e9viter de devenir une institution d\u00e9pass\u00e9e.<\/p>\n<p>En conclusion, <a href=\"https:\/\/www.musee-orsay.fr\/fr\" target=\"_blank\" rel=\"noopener\">le partenariat du mus\u00e9e d\u2019Orsay<\/a> avec la Fondation Tezos d\u00e9montre son adoption de la technologie blockchain et son engagement \u00e0 attirer de nouveaux publics plus jeunes. La collaboration offrira aux visiteurs la possibilit\u00e9 de s\u2019engager avec des \u0153uvres d\u2019art adoss\u00e9es \u00e0 la blockchain et des souvenirs num\u00e9riques, offrant ainsi une exp\u00e9rience mus\u00e9ale unique et interactive. Avec des conf\u00e9rences, des programmes \u00e9ducatifs et de futures collaborations avec le NFT, le mus\u00e9e vise \u00e0 rester une institution vitale qui attire des publics divers et embrasse l\u2019\u00e8re num\u00e9rique.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/captain-trading.com\/actu-crypto\/bitcoin-btc\/\">\ud83d\udfe8 Notre fil d\u2019actu d\u00e9di\u00e9 au Bitcoin en direct ! \ud83d\udfe8<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En raison de l&rsquo;incertitude des blocages li\u00e9s \u00e0 la pand\u00e9mie de Covid, le mus\u00e9e d&rsquo;Orsay \u00e0 Paris a \u00e9t\u00e9 confront\u00e9 \u00e0 une diminution de sa fr\u00e9quentation en 2021.<\/p>\n","protected":false},"author":2,"featured_media":16406,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[18,119],"class_list":{"0":"post-16403","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech","8":"tag-marche","9":"tag-nft"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Actu 29\/09\/23 | Le mus\u00e9e d&#039;Orsay s&#039;ouvre aux NFT<\/title>\n<meta name=\"description\" content=\"L\u2019actu financi\u00e8re de ce 29\/09\/23 nous apprend que le mus\u00e9e d&#039;Orsay explore les NFT et la blockchain pour attirer de nouveaux publics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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